Suppliers of collaborative robots and their enabling technologies, along with industry watchers in the media, are well aware of the advantages collaborative robotics systems, in terms of productivity, flexibility and more. Given the many advantages of collaborative systems, it comes as no surprise that total addressable market estimates for collaborative robots are massive. Yet it is equally true that the number of collaborative robotics deployments are relatively small, and nowhere near analyst projections for the market opportunity.
ADDRESSING THE PROBLEM
Collaborative Robotics Week is designed to address this incongruity and overcome it, and by doing so provide collaborative robotics solution providers with a unique sales, marketing and branding opportunity. It does so by addressing a critical, unmet need of companies evaluating and implementing collaborative robotics systems. That is, Collaborative Robotics Week provides these firms with focused, vendor neutral sources of information and guidance that speak to the entire process of cobot system review, selection, deployment and management.
MASSIVE MARKETING OUTREACH
The Collaborative Robotics Week program, as well as individual sessions, will be marketed to those engineering and management professionals chartered with developing the next generation of commercial class robotics and intelligent systems products and services.
The marketing for Collaborative Robotics Week will be expansive and take advantage of WTWH Media’s unparalleled reach to robotics engineering professionals and others through their world class robotics publications and associated social media outlets including The Robot Report, Robotics Business Review, Collaborative Robotics Trends and Mobile Robot Guide.
WHO WILL ATTEND
The attendee profile for Collaborative Robotics Week includes:
- Industrial End-Users – Technical and business professionals from all over the world chartered with selecting, programing, deploying and managing collaborative robotics systems for industrial use.
- Enabling Technology and Services Providers – Collaborative robotics enabling technology OEMs, along with systems integrators, Robotics-as-a-Services (RaaS) suppliers and other services providers.